Elon Musk reinstated accounts of homophobes, misogynists, self-professed neo-Nazis, and conspiracy theorists because it's highly profitable.
Big brands like Apple, Amazon, and the NBA can expect to see their ads appear next to toxic content.
Musk has shown he doesn't care about hate speech. So, it's time big brands step up.
Brands must stop bankrolling the spread of hate and disinformation.
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